VIRTUAL NYC for Marvellous Media

NYC, what a place. Have you ever seen the virtual version of it? Here it is, custom built to film an advert using film level graphics.

The Advert

Created for Marvellous Media, this ad was filmed in a custom built virtual environment mimicking New York. You can watch the full set being built below. It gives a deep insight into how these virtual environments are made.

Highlights 02

The Build

This timelapse video will show you the full set build majorly sped up so you don't have to sit and watch for 6 weeks which is the total time it took to make! Enjoy.

CGI Rendered Image of Mercedes in the style of the famous NYC Taxi

Highlights 01

Highlights 03

Rendered Image

The famous NYC yellow cab got a makeover for this advert so here is a special shot of just it on its own!